Use IP landscapes to add value to your patent portfolio
There’s nothing new to the ongoing importance of managing intellectual property as an asset. What is new is the increasing level of scrutiny that IP is receiving as a strategic asset within an organization.
Creating IP landscapes using patent analytics can offer some of the most insightful ways of approaching these challenges:
- Using IP to create revenue streams, such as out-licensing
- Using IP to create long-term strategic value
- Protect your own IP and ensure that you don’t infringe that of others
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